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Análise e otimização de stocks numa empresa de retalho de produtos farmacêuticos
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Numa conjuntura de forte concorrência, o sucesso das organizações encontra-se cada vez mais dependente da capacidade que as mesmas tenham para criar estratégias eficazes no âmbito da Gestão de Stocks. A utilização de métodos consistentes e completos no processo de Gestão de Stocks contribui significativamente para a redução de custos totais das organizações, traduzindo-se na melhoria do seu desempenho. Uma das principais vantagens está na diminuição do volume de inventário, que confere fluidez à Cadeia de Abastecimento, diminuindo o desperdício e permitindo que as empresas invistam as quantidades adequadas nos períodos mais favoráveis. Deste modo, perante a forte concorrência e a inovação de mercados, torna-se imperativo priorizar estratégias que influenciem positivamente a eficiência operacional. O objetivo deste estudo é analisar e otimizar a Gestão de Stocks de uma empresa de retalho de produtos farmacêuticos, diminuindo os seus custos anuais de Stock. Atualmente, o setor farmacêutico em Portugal conta com 4 215 empresas, um volume de negócios de 15 967 € e cerca de 38 322 pessoas ao serviço (Banco de Portugal, 2025). Este estudo tem como finalidade oferecer uma contribuição prática para alcançar um equilíbrio entre a oferta e procura dos produtos comercializados pela empresa de retalho de produtos farmacêuticos. Para tal serão analisados ao longo do estudo os modelos e técnicas de controlo e classificação de Stocks, sendo posteriormente aplicado o modelo da Quantidade Económica de Encomenda (QEE). A utilização deste modelo permite a diminuição dos custos operacionais e de produção, e possibilita, continuamente, a otimização de custos e lucros ao longo do fluxo da Cadeia de Abastecimento. Perante a utilização do modelo é alcançada uma redução do custo total do Stock em 16 % com base nos modelos académicos aplicados.
In an environment of fierce competition, the success of organizations is increasingly dependent on their ability to create effective stock management strategies. The use of consistent and complete methods in the Stock Management process contributes significantly to reducing organizations' total costs, resulting in improved performance. One of the main advantages is the reduction in the volume of inventory, which gives fluidity to the supply chain, reducing waste and allowing companies to invest the right amounts at the most favorable times. Therefore, in the face of strong competition and market innovation, it is imperative to prioritize strategies that positively influence operational efficiency. The aim of this study is to analyze and optimize the stock management of a pharmaceutical retail company, reducing its annual stock costs. The pharmaceutical sector in Portugal currently has 4,215 companies, a turnover of 15,967€ and 38,322 employees. The purpose of this study is to offer a practical contribution to achieving a balance between supply and demand for the products marketed by the pharmaceutical retail company. To this end, stock control and classification models and techniques will be analyzed throughout the study, and then the Economic Order Quantity (EOQ) model will be applied. The use of this model allows for a reduction in operating and production costs and continuously optimizes costs and profits throughout the supply chain. By using the model, a 16% reduction in the total cost of stock is achieved, based on the academic models applied.
In an environment of fierce competition, the success of organizations is increasingly dependent on their ability to create effective stock management strategies. The use of consistent and complete methods in the Stock Management process contributes significantly to reducing organizations' total costs, resulting in improved performance. One of the main advantages is the reduction in the volume of inventory, which gives fluidity to the supply chain, reducing waste and allowing companies to invest the right amounts at the most favorable times. Therefore, in the face of strong competition and market innovation, it is imperative to prioritize strategies that positively influence operational efficiency. The aim of this study is to analyze and optimize the stock management of a pharmaceutical retail company, reducing its annual stock costs. The pharmaceutical sector in Portugal currently has 4,215 companies, a turnover of 15,967€ and 38,322 employees. The purpose of this study is to offer a practical contribution to achieving a balance between supply and demand for the products marketed by the pharmaceutical retail company. To this end, stock control and classification models and techniques will be analyzed throughout the study, and then the Economic Order Quantity (EOQ) model will be applied. The use of this model allows for a reduction in operating and production costs and continuously optimizes costs and profits throughout the supply chain. By using the model, a 16% reduction in the total cost of stock is achieved, based on the academic models applied.
Descrição
Trabalho Final de Mestrado, Ciências Empresariais, ISEG, 2025.
Palavras-chave
Supply Chain Management Stock Management Economic Order Quantity Model Reduction in Annual Stock Costs Cadeia de Abastecimento Gestão de Stocks Modelo da Quantidade Económica de Encomenda Diminuição dos Custos Anuais de Stock