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Impacto da transformação digital e da pandemia na formação dos colaboradores : estudo de caso
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Orientador(es)
Resumo(s)
A Transformação Digital está cada vez mais a impactar o nosso cotidiano. Para
além do efeito que esta tem na estrutura das organizações, há consequências implícitas na
forma como as pessoas fazem o seu trabalho. Ademais, a pandemia tem sido outro fator
que tem contribuído para uma maior instabilidade neste sentido. Assim, como forma de
acompanhar todas estas mudanças, é deveras importante que qualquer organização faça
um bom investimento na formação dos seus colaboradores, decisão esta que só trará
benefícios para a mesma.
Este trabalho consiste num estudo de caso a uma firma, onde se pretende estudar
o efeito da Transformação Digital na mesma, investigar as principais ferramentas e
tecnologias, compreender qual o modelo da formação dos colaboradores e também qual
o impacto que a pandemia teve. Foi realizada uma análise qualitativa, onde se efetuaram
entrevistas a peritos, que foram posteriormente analisadas com recurso ao software
MAXQDA.
Com este estudo constatou-se que esta firma tem apostado bastante na inovação,
melhorando o trabalho tanto internamente (entre colaboradores), como externamente
(para os clientes). Verificou-se também a grande importância dada às soft skills embora,
em termos de formação, a preferência dos colaboradores recaia sobre as hard skills. A
criação de automatizações tem igualmente feito parte do mote da firma, sendo que estas
ajudam à evolução dos colaboradores e não à destruição das suas funções, como
vulgarmente pensado. Em termos de reskilling e upskilling, estes revelam-se conceitos
essenciais, tendo em conta que, para além do que está latente, também permitem a
retenção do talento.
Chegou-se à conclusão de que todos estes fatores são propícios ao sucesso da
empresa, e que por influência da pandemia, o melhor método de trabalho a adotar será o
regime híbrido (devido a todas as vantagens inerentes).
Assim, graças a este estudo de caso, foi possível perceber como esta firma se
posiciona perante estes fatores e quais as mudanças que têm sido feitas nos últimos
tempos.
Digital Transformation is increasingly impacting our daily lives. In addition to the effect that it has on the structure of the organizations, there are implicit consequences in the way people do their jobs. Moreover, the pandemic has been another factor that has contributed to greater instability in this regard. So, to keep up with all these changes, it is important that any organization makes a good investment in the training of its employees, a decision that will only bring benefits to it. This work consists of a case study of a firm, where it is intended to study the effect of Digital Transformation on it, investigate the main tools and technologies, understand the model of employee training and what was the impact of Covid-19. A qualitative analysis was carried out, where interviews were made to experts, which were later analysed using the MAXQDA software. This study showed that this firm has invested densely in innovation, improving work both internally (among employees) and externally (to clients). The great importance given to soft skills was also verified, although, in terms of training, the employees’ preference falls on hard skills. The creation of automations has also been part of the company's motto, and these help the evolution of employees and not to the destruction of their functions, as commonly thought. In terms of reskilling and upskilling, these are essential concepts, considering that, in addition to what is latent, they also allow the retention of talent. It was concluded that all these factors are conducive to the company’s success, and that due to the influence of the pandemic, the best working method will be the hybrid regime (due to all the inherent advantages). Thus, thanks to this case study, it was possible to understand how this firm position itself at these factors and what changes have been made recently.
Digital Transformation is increasingly impacting our daily lives. In addition to the effect that it has on the structure of the organizations, there are implicit consequences in the way people do their jobs. Moreover, the pandemic has been another factor that has contributed to greater instability in this regard. So, to keep up with all these changes, it is important that any organization makes a good investment in the training of its employees, a decision that will only bring benefits to it. This work consists of a case study of a firm, where it is intended to study the effect of Digital Transformation on it, investigate the main tools and technologies, understand the model of employee training and what was the impact of Covid-19. A qualitative analysis was carried out, where interviews were made to experts, which were later analysed using the MAXQDA software. This study showed that this firm has invested densely in innovation, improving work both internally (among employees) and externally (to clients). The great importance given to soft skills was also verified, although, in terms of training, the employees’ preference falls on hard skills. The creation of automations has also been part of the company's motto, and these help the evolution of employees and not to the destruction of their functions, as commonly thought. In terms of reskilling and upskilling, these are essential concepts, considering that, in addition to what is latent, they also allow the retention of talent. It was concluded that all these factors are conducive to the company’s success, and that due to the influence of the pandemic, the best working method will be the hybrid regime (due to all the inherent advantages). Thus, thanks to this case study, it was possible to understand how this firm position itself at these factors and what changes have been made recently.
Descrição
Mestrado Bolonha em Gestão de Sistemas de Informação
Palavras-chave
Transformação Digital Formação Competências Tecnologias Ferramentas Digital Transformation Training Competences Technologies Tools
Contexto Educativo
Citação
Guerreiro, Sofia da Conceição Gomes (2022). “Impacto da transformação digital e da pandemia na formação dos colaboradores : estudo de caso”. Dissertação de Mestrado. Universidade de Lisboa. Instituto Superior de Economia e Gestão
Editora
Instituto Superior de Economia e Gestão