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Publication
Relatório de estágio realizado no Phive Health & Fitness Clubs
| Name: | Description: | Size: | Format: | |
|---|---|---|---|---|
| 1.21 MB | Adobe PDF |
Authors
Advisor(s)
Abstract(s)
A indústria do fitness tem vindo a crescer ao longo dos anos. O aumento da
competitividade e a constante inovação neste setor criou novos desafios para a gestão do
desporto. A necessidade de diferenciação e de prestação de um melhor serviço, obrigou
a uma especialização por parte dos gestores do desporto que vai além da formação normal.
O relatório descreve a realização do estágio curricular no Phive Health & Fitness Clubs,
desenvolvido no âmbito do Mestrado em Gestão do Desporto. Com passagem por todos
os departamentos da marca, o principal foco do relatório é na área dos eventos do grupo.
Organizar e planear os eventos de 2020 foi o principal objetivo do estágio. Neste relatório
encontra-se um enquadramento da prática profissional, seguindo uma descrição das
atividades realizadas e termina com as principais conclusões do trabalho desenvolvido ao
longo do estágio.
Year by year, fitness industry have been growing. The increased competitiveness and the constant innovation of this sector have created new challenges in sport’s management. Differentiation and provision of a better service, have forced a better specialization from sport’s managers that obviously goes beyond the normal formation. This report describes a curricular internship at Phive Health & Fitness Clubs, included in master’s degree in Sports Management. After passing through all departments of the brand, the focus of this report relies at Phive’s events. Organizing 2020’s events was the principal objective of the internship. This report provides a summary of professional practice, followed by a small description of the activities accomplished, and it ends with the key conclusions of the developed work during the internship.
Year by year, fitness industry have been growing. The increased competitiveness and the constant innovation of this sector have created new challenges in sport’s management. Differentiation and provision of a better service, have forced a better specialization from sport’s managers that obviously goes beyond the normal formation. This report describes a curricular internship at Phive Health & Fitness Clubs, included in master’s degree in Sports Management. After passing through all departments of the brand, the focus of this report relies at Phive’s events. Organizing 2020’s events was the principal objective of the internship. This report provides a summary of professional practice, followed by a small description of the activities accomplished, and it ends with the key conclusions of the developed work during the internship.
Description
Keywords
Eventos de desporto Eventos de fitness Fitness Gestão do desporto Organização de eventos Planificação de eventos Event organization Event planning Fitness Fitness events Sports eventsc Sports events Sport management