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Tendências na sustentabilidade de produtos cosméticos : cosméticos personalizados e inclusivos
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Nos últimos anos, a sustentabilidade da indústria cosmética tem vindo a assumir uma relevância crescente no quotidiano da população. Paralelamente, têm surgido novas tendências que impulsionam a inovação neste setor, como o desenvolvimento de cosméticos personalizados e inclusivos, nos quais são consideradas as expectativas e necessidades específicas do consumidor final. Grande parte das marcas tem vindo a introduzir alterações não só nos seus produtos, mas também na forma como os comunicam, garantindo sempre o bem-estar da população e a preservação da saúde humana. Porém, é necessário a disseminação de novas orientações para implementar estes cosméticos no mercado europeu, de modo a colmatar as lacunas existentes entre os vários pontos já discutidos e aprovados na regulamentação atualmente em vigor. Esta dissertação pretende avaliar as lacunas existentes a nível regulamentar na implementação de cosméticos personalizados e inclusivos, bem como discutir as soluções que podem ser adotadas para ultrapassar esses obstáculos. Para além disso, pretende-se resumir a relação entre a indústria cosmética e o desenvolvimento de formulações mais inclusivas e personalizadas, destacando os impactos na sustentabilidade. Após a revisão da literatura é descrito o conjunto de estratégias que podem ser implementadas e, consequentemente, promover o desenvolvimento de recomendações para facilitar a implementação de cosméticos personalizados e inclusivos no mercado. Desta forma, esta dissertação ambiciona contribuir para uma indústria cosmética mais adaptada às necessidades da sociedade atual, aliando inovação, inclusão e sustentabilidade no respeito pelas exigências regulamentares.
In recent years, the sustainability of the cosmetics industry has assumed increasing relevance in people's daily lives. At the same time, new trends have emerged that increase innovation in this sector, such as the development of personalized and inclusive cosmetics, in which the expectations and specific needs of the end consumer are taken into account. Most brands have introduced changes not only in their products, but also in the way they communicate them, always guaranteeing the well-being of the population and the preservation of human health. Nevertheless, it is necessary to disseminate new guidelines to implement these cosmetics in the european market, thereby addressing the gaps between the various aspects already discussed and approved in the current regulation. This dissertation aims to evaluate the existing regulatory gaps in the implementation of personalized and inclusive cosmetics, as well as to discuss the solutions that may be adopted to overcome these obstacles. Furthermore, this dissertation aims to summarize the relationship between the cosmetics industry and the development of more inclusive and personalized formulations, highlighting their impact on sustainability. Following the literature review, the set of strategies that may be implemented is described, which can consequently promote the development of recommendations to facilitate the implementation of personalized and inclusive cosmetics on the market. Accordingly, this dissertation seeks to contribute to the advancement of a cosmetic industry that is more attuned to the evolving needs of contemporary society, by integrating innovation, inclusivity, and sustainability within the framework of existing regulatory requirements.
In recent years, the sustainability of the cosmetics industry has assumed increasing relevance in people's daily lives. At the same time, new trends have emerged that increase innovation in this sector, such as the development of personalized and inclusive cosmetics, in which the expectations and specific needs of the end consumer are taken into account. Most brands have introduced changes not only in their products, but also in the way they communicate them, always guaranteeing the well-being of the population and the preservation of human health. Nevertheless, it is necessary to disseminate new guidelines to implement these cosmetics in the european market, thereby addressing the gaps between the various aspects already discussed and approved in the current regulation. This dissertation aims to evaluate the existing regulatory gaps in the implementation of personalized and inclusive cosmetics, as well as to discuss the solutions that may be adopted to overcome these obstacles. Furthermore, this dissertation aims to summarize the relationship between the cosmetics industry and the development of more inclusive and personalized formulations, highlighting their impact on sustainability. Following the literature review, the set of strategies that may be implemented is described, which can consequently promote the development of recommendations to facilitate the implementation of personalized and inclusive cosmetics on the market. Accordingly, this dissertation seeks to contribute to the advancement of a cosmetic industry that is more attuned to the evolving needs of contemporary society, by integrating innovation, inclusivity, and sustainability within the framework of existing regulatory requirements.
Descrição
Tese de mestrado, Cosmetologia Avançada, 2025, Universidade de Lisboa, Faculdade de Farmácia.
Palavras-chave
204161517 Regulamentação Cosméticos personalizados e inclusivos Europa Sustentabilidade Teses de mestrado -2025