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Corporate volunteering at Fidelidade : analysis of skills development, organizational identification and organizational commitment
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Orientador(es)
Resumo(s)
Corporate Volunteering is increasingly emerging as a way for companies to focus on
corporate social responsibility, which serves as a vital mechanism for demonstrating a
firm's commitment to the welfare of communities and the environment. The primary aim
of this study is to assess the effects of corporate volunteering for employees who
participate in those activities, namely for their skill development, organizational
identification and organizational commitment. The research is conducted in an insurance
company who has been involved in corporate volunteering activities for a considerable
period of time. Through an online survey with anonymous responses, a sample of 213
employees was gathered, of which 129 had already participated in volunteer activities.
When comparing volunteers with non-volunteers, no significant differences were
found for organizational identification and organizational commitment. Thus, the main
benefit appears to be the development of skills through volunteer activities. According to
the answers of the volunteer group, respect, teamwork, and ethics were the skills most
enhanced through volunteer activities. Moreover, employees who participated in more
volunteer activities tend to have significantly higher means of skill development than
those who only participated in one activity. Stepwise regression was used to analyse
which skills had the highest predictive power for the variables under study. For
organizational commitment, only knowledge updating was retained by the model and had
a positive impact. For organizational identification, the model retained three skills,
knowledge updating, proactivity and humility. While the impact of the first two is
positive, the impact of humility is negative.
Since no differences were found between volunteers and non-volunteers, we
attempted to identify other sociodemographic characteristics of the sample that may have
influenced results. For organizational commitment significant differences were found for
gender, age, marital status, having children, education level, type of contract, tenure in
the organization or holding a managerial role. For organizational identification significant
differences were only found for gender and holding a managerial role.
Descrição
Mestrado Bolonha em Management
Palavras-chave
corporate volunteering skills organizational identification organizational commitment
Contexto Educativo
Citação
Saraiva, Mariana Meneses (2024). “Corporate volunteering at Fidelidade : analysis of skills development, organizational identification and organizational commitment”. Dissertação de Mestrado. Universidade de Lisboa. Instituto Superior de Economia e Gestão
Editora
Instituto Superior de Economia e Gestão