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Publicação
O designer entre o funcionalismo e experimentalismo : uma abordagem experimental do design do livro no processo de leitura
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Resumo(s)
This investigation focuses on the object book as a reading experience and the role that the designer plays in the making of that experience (shown through the relationship between the designer and the content he works with and, posteriorly, the way he chooses to express that content graphically). The intention is to evaluate what the graphic and creative possibilities of the book are when it is linked to the designer’s own identity, in a more expressive and personal approach (emphasizing David Carson’s work as a promoter of this experimental philosophy), as opposed to a minimalist and functionalist approach, devoid of any element connected to the designer’s identity. It is also intended to evaluate the effects that each approach can have on the reader, in their observation and interpretation of the content. Thus demonstrating that the designer, as the main constructor of meaning, and regardless of what his approach might be, can have and has influence on the interaction created between the reader and the book.
Descrição
Os livros mencionados nos Anexos só podem ser consultados na Biblioteca da Faculdade de Belas-Artes
Palavras-chave
Design editorial Leitura Livro Experimentalismo Funcionalismo Racionalismo Era post-digital Estudos de caso