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O Desenvolvimento turístico da Matinha de Queluz: uma visão integrada para o território
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Desde a partida da Família Real Portuguesa para o Brasil, em 1807, a Matinha de Queluz perdeu, progressivamente, importância e conexão com o Palácio a que pertenceu. A passagem da administração da Matinha à empresa Parques de Sintra-Monte da Lua, em 2018, representa um possível ponto de inflexão. Conceitos como o de Paisagem Cultural foram criados para compreender e desenvolver estes ambientes ao prover base teórica sólida para motivar intervenções. Buscou-se compreender como é possível valorizar turisticamente, através de um plano de visitação rentável e integrado, uma área verde urbana condicionada, sensível e fraturada.
Com base em pesquisa de documentos, projetos e contato próximo com profissionais da empresa Parques de Sintra, reuniu-se conteúdo a respeito de áreas verdes deste perfil, suas condicionantes, seu arcabouço histórico. Agregou-se à análise o conjunto de iniciativas paralelas previstas para a área para a constituição dos resultados e respetiva viabilidade económica. A compreensão do contexto, limitações e potencialidades balizou propostas no sentido do uso da tecnologia, compartilhamento de recursos e integração da gestão.
Como resultado foram desenvolvidas seis propostas de roteiros turísticos que aproveitam recursos do Palácio e integram a tecnologia ao cotidiano da mata sem grandes impactos físicos. Reformas nas infraestruturas são requeridas e estão contempladas neste documento e nos planos já previstos aqui tratados. Sua viabilização ocorre através da cobrança dos serviços ofertados e, com prazos definidos, busca reintegrar a Mata à realidade de Queluz.
Since the departure of the Portuguese Royal Family to Brazil, in 1807, Queluz Woods have lost, progressively, importance and connection with the Palace to which it belonged. The concession of its administration to Parques de Sintra- Monte da Lua, in 2018, represents a possible point of inflexion. Concepts such as Cultural Landscapes were created to comprehend and develop the environments by providing theoretical basis for interventions. This document aimed to understand how it is possible to value, through a profitable and integrated tourism visiting plan, a sensitive, fractured green urban area with several building restrictions. Based on research of documents, projects and the close contact with Parques de Sintra employees, content was collected regarding green areas of the kind, its conditionings and its historical background. Also added to the analysis was the complete set of parallel initiatives taking place in that space in order to constitute the results and their respective economic feasibility. The understanding of context, limitations and potentialities beaconed the proposal towards a technological, resource sharing and integrated management approach. As a result, six tourist itinerary proposals were developed making use of Palace’s resources and integrating technology to the woods’ daily dynamics with small physical impact. Infrastructural works are required and are already contemplated in this document’s theoretical review and proposal. The plan’s feasibility relies upon service charges and, in defined terms, aims to reintegrate, profitably, the Woods into Queluz’s reality.
Since the departure of the Portuguese Royal Family to Brazil, in 1807, Queluz Woods have lost, progressively, importance and connection with the Palace to which it belonged. The concession of its administration to Parques de Sintra- Monte da Lua, in 2018, represents a possible point of inflexion. Concepts such as Cultural Landscapes were created to comprehend and develop the environments by providing theoretical basis for interventions. This document aimed to understand how it is possible to value, through a profitable and integrated tourism visiting plan, a sensitive, fractured green urban area with several building restrictions. Based on research of documents, projects and the close contact with Parques de Sintra employees, content was collected regarding green areas of the kind, its conditionings and its historical background. Also added to the analysis was the complete set of parallel initiatives taking place in that space in order to constitute the results and their respective economic feasibility. The understanding of context, limitations and potentialities beaconed the proposal towards a technological, resource sharing and integrated management approach. As a result, six tourist itinerary proposals were developed making use of Palace’s resources and integrating technology to the woods’ daily dynamics with small physical impact. Infrastructural works are required and are already contemplated in this document’s theoretical review and proposal. The plan’s feasibility relies upon service charges and, in defined terms, aims to reintegrate, profitably, the Woods into Queluz’s reality.
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Palavras-chave
Paisagem Cultural Palácio Nacional de Queluz Plano de Visitação Áreas Verdes Urbanas Experiência Turística