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Publication
El metarrelato mediĆ”tico de la violencia en Colombia : su espectacularizaciĆ³n en una cultura del miedo
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Abstract(s)
El posible fin del conflicto militar en Colombia despuĆ©s de 65 aƱos, para entrar en un postconflicto, exige a la comunicaciĆ³n entender los relatos generados en este periodo como herramienta para superarlo. Esta investigaciĆ³n utiliza el concepto de āmetarrelatoā propuesto por Lyotard (1987) y Gennet (1989), donde la violencia origina lenguajes y cĆ³digos, para plantear la idea de āmetarrelato mediĆ”ticoā (lo mediĆ”tico supera los medios y llega al cotidiano), atravesado por tres ejes constitutivos: cotidiano, representaciĆ³n y reproducciĆ³n, aplicados a una cultura del miedo y del espectĆ”culo en Colombia.
La violencia colombiana es un palimpsesto donde sobre un relato violento se escribe otro, con unos medios de comunicaciĆ³n que: la construyen simbĆ³licamente, la justifican, la agendan, la intensifican, la representan y sobrerepresentan, a la vez que determinan sus culpables como una estrategia comunicativa de control social; la cual es atractiva para las audiencias que la consumen en formatos como la narcoliteratura y la narcotelevisiĆ³n, y para los medios locales que obtienen lucro en un mercado postmoderno que demanda imĆ”genes; aspecto prolĆfico en Colombia, pero que en contrapartida ha creado un efecto desorientador en los individuos; lo que tambiĆ©n es una oportunidad para abordarla teĆ³ricamente con: visiones locales, con la nociĆ³n de miedo, con teorĆas clĆ”sicas de la violencia, junto con conceptos como los de imaginario y memoria, entre otros, vistos como espacios de creaciĆ³n que se mezclan.
La aplicaciĆ³n de una matriz con las categorĆas ElaboraciĆ³n social y Bagaje cultural; atravesada por subcategorĆas y por preguntas orientadoras a productos comunicativos locales, muestra cĆ³mo el āmetarrelato mediĆ”ticoā instaurara ideas, crea estĆ©ticas y campos de estudio a partir de una construcciĆ³n simbĆ³lica de la violencia, como el ācapitalismo goreā y como el de este trabajo del āmetarrelato mediĆ”tico de la violencia en Colombiaā.
The possibility of an end to the conflict in Colombia, after 65 years and heading into a post-conflict phase, requires that the field of communications understands the narratives of this period as a contribution aimed to overcome it. This research is based on the concept of "meta-narrative" proposed by Lyotard (1987) and Gennet (1989), under this approach, violence is able to generate languages and codes. Moreover, media spectrum overcomes the media reaching out daily spaces; fact possible because of its structure crossed by axes: practice of everyday Life, representation, and reproduction applied to a culture of fear and spectacle in Colombia. Colombian violence functions as a palimpsest: where one story is rewritten over the other, where the media make a symbolic construction, intensifying insecurities and fears as a final outcome. This action has been represented and over-represented as a communicative strategy of social control, feature that is appealing to audiences who consume it in traditional formats and in new ones such as narco-literature and narco-television; situation where the local media has taken advantage in order to make a profit in a postmodern global market that values visuals demanding images, a prolific aspect in Colombia, but which has created a disorienting effects suggesting a review with regards the local visions such as MartĆn Barbero's Cultural Matrix, or Reguillo's Culture of Fear (2004). In addition, this issue also to could be revised classical visions of violence, along with concepts such as imaginaries and memory. A main matrix with two categories: Social elaboration and cultural background are crossed by subcategories and guiding questions applied to randomly selected local communicative products, evidences of the power of the "media meta-narrative" in creating ideas among individuals, new esthetics, and study of fields evaluating symbolic elaboration of violence such as the of "Gore capitalism" and "media meta-narrative".
The possibility of an end to the conflict in Colombia, after 65 years and heading into a post-conflict phase, requires that the field of communications understands the narratives of this period as a contribution aimed to overcome it. This research is based on the concept of "meta-narrative" proposed by Lyotard (1987) and Gennet (1989), under this approach, violence is able to generate languages and codes. Moreover, media spectrum overcomes the media reaching out daily spaces; fact possible because of its structure crossed by axes: practice of everyday Life, representation, and reproduction applied to a culture of fear and spectacle in Colombia. Colombian violence functions as a palimpsest: where one story is rewritten over the other, where the media make a symbolic construction, intensifying insecurities and fears as a final outcome. This action has been represented and over-represented as a communicative strategy of social control, feature that is appealing to audiences who consume it in traditional formats and in new ones such as narco-literature and narco-television; situation where the local media has taken advantage in order to make a profit in a postmodern global market that values visuals demanding images, a prolific aspect in Colombia, but which has created a disorienting effects suggesting a review with regards the local visions such as MartĆn Barbero's Cultural Matrix, or Reguillo's Culture of Fear (2004). In addition, this issue also to could be revised classical visions of violence, along with concepts such as imaginaries and memory. A main matrix with two categories: Social elaboration and cultural background are crossed by subcategories and guiding questions applied to randomly selected local communicative products, evidences of the power of the "media meta-narrative" in creating ideas among individuals, new esthetics, and study of fields evaluating symbolic elaboration of violence such as the of "Gore capitalism" and "media meta-narrative".
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ViolĆŖncia - ColĆ“mbia Meios de comunicaĆ§Ć£o social e guerra - ColĆ“mbia Meios de comunicaĆ§Ć£o social e linguagem - ColĆ“mbia Meios de comunicaĆ§Ć£o social e opiniĆ£o pĆŗblica - ColĆ“mbia Teses de doutoramento - 2017