| Name: | Description: | Size: | Format: | |
|---|---|---|---|---|
| 1007.92 KB | Adobe PDF |
Authors
Advisor(s)
Abstract(s)
O conteúdo disponível na Internet que inclui crianças e jovens continua a aumentar, quer se deva ao facto de os mesmos aderirem às redes sociais cada vez mais cedo, ou à crescente tendência dos pais para a partilha de conteúdos relacionados com os filhos. A facilidade com que se pode publicar o conteúdo, aliada à possibilidade de monetizá-lo, faz com que muitas pessoas queiram tornar-se influenciadoras e fazer disso
a sua carreira. Uma vez que o conteúdo que envolve crianças atrai mais visualizações do que os outros tipos de conteúdos, os rendimentos daí resultantes são também superiores, levando a que muitos pais abandonem as suas carreiras para se dedicarem a ajudar os filhos.
O dinheiro, as viagens, a possibilidade de trabalhar com marcas e pessoas célebres e o facto de ser o criador de conteúdo a escolher aquilo que quer fazer e quando são alguns dos fatores que tornam este estilo de vida apelativo. No entanto, podem surgir problemas por se tratar de conteúdo em que estão envolvidas crianças, pessoas que se encontram numa posição vulnerável. Apesar de estarmos perante um tema cuja regulação pode apresentar várias dificuldades, esta dissertação tem como objetivo analisar a proteção dos
influenciadores digitais infantis (kidfluencers) à luz do ordenamento jurídico português, abordando questões como as dos direitos de personalidade das crianças e a sua eventual violação, da relação do tema da atividade dos influenciadores digitais infantis com o Direito do Trabalho, e das regras aplicáveis à administração dos bens obtidos mediante tal atividade.
The content available on the Internet that includes children and young people continues to increase, whether it’s due to the fact that they join social media at an increasingly younger age, or to the growing tendency of the parents to share content related to their children. The ease with which you can post content combined with the possibility of monetizing it makes many people want to become influencers and make it their career. Since content involving children attracts more views than other types of content, the resulting income is also higher, leading many parents to abandon their careers to dedicate themselves to helping their children. The money, the trips, the possibility of working with famous brands and people and the fact that it’s the content creator who chooses what they want to do and when are some of the factors that make this lifestyle appealing. However, problems may arise because it is content in which children are involved, people that are in a vulnerable position. Although we are facing a topic whose regulation may present several difficulties, this dissertation aims to analyze the protection of child influencers (kidfluencers) in light of the Portuguese legal system, addressing issues such as the personality rights of children and their possible violation, the relationship between the topic of the activity of children digital influencers and Labor Law, and the rules applicable to the administration of assets obtained through such activity.
The content available on the Internet that includes children and young people continues to increase, whether it’s due to the fact that they join social media at an increasingly younger age, or to the growing tendency of the parents to share content related to their children. The ease with which you can post content combined with the possibility of monetizing it makes many people want to become influencers and make it their career. Since content involving children attracts more views than other types of content, the resulting income is also higher, leading many parents to abandon their careers to dedicate themselves to helping their children. The money, the trips, the possibility of working with famous brands and people and the fact that it’s the content creator who chooses what they want to do and when are some of the factors that make this lifestyle appealing. However, problems may arise because it is content in which children are involved, people that are in a vulnerable position. Although we are facing a topic whose regulation may present several difficulties, this dissertation aims to analyze the protection of child influencers (kidfluencers) in light of the Portuguese legal system, addressing issues such as the personality rights of children and their possible violation, the relationship between the topic of the activity of children digital influencers and Labor Law, and the rules applicable to the administration of assets obtained through such activity.
Description
Keywords
kidfluencers Direitos das crianças Internet Redes sociais Trabalho infantil Administração de bens Crianças Teses de mestrado - 2024 kidfluencers Children’s rights Internet Social networks Children’s work Administration of the child’s assets