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Relatório final de estágio na Sports4Me
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| 13.54 MB | Adobe PDF |
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Este Relatório apresenta a descrição do estágio que realizámos na empresa Sports4Me. Esta empresa privada é uma PME, cuja missão é desenvolver o conceito atleta-estudante, preparando e colocando jovens atletas/estudantes portugueses no sistema universitário americano através de bolsas desportivas
e/ou académicas. A Sports4Me, através de uma experiência cultural única, associa a componente académica à prática de desporto com o objetivo de preparar jovens para o mercado global e competitivo.
Neste documento, apresentamos uma explicação detalhada das tarefas que desempenhámos ao longo do período de estágio e de que maneira contribuímos para otimizar a atividade da empresa. No âmbito das principais funções desempenhadas na Sports4Me refiram-se: Criação de estratégias nas redes sociais orientadas para o cumprimento de objetivos de negócio; Gestão das redes sociais; Gestão de contas dos candidatos; Recolha, organização, tratamento e criação de bases de dados; Colaboração e organização de eventos desportivos. Foram também realizadas outras tarefas, nomeadamente, o acompanhamento de clientes/candidatos, marcação de treinos, contacto com treinadores e universidades americanas, envio de documentação dos candidatos/atletas para as universidades americanas.
Os resultados obtidos pelo trabalho desenvolvido na promoção e divulgação da marca Sports4Me nas redes sociais e nos meios de comunicação estão patentes na obtenção de parcerias e na evolução de número de gostos na página de facebook da empresa. Por outro lado, a criação de diferentes bases de dados
contribuiu para a otimização da gestão organizacional da Empresa.
This report presents the description of the internship we held at Sports4Me. This private company is a small business, whose mission is to develop the student athlete concept, preparing and placing young Portuguese student athletes in the American university system through sports and/or academic scholarships. Sports4Me, through a unique cultural experience, associates the academic component with the practice of sport with the goal of preparing young people for the global and competitive market. In this document, we provide a detailed explanation of the tasks we performed during the period of the internship, and how our work contributed to optimizing the company's activity. The main roles carried out at Sports4Me were: Creating strategies on social media oriented towards the accomplishment of business objectives; Management of social networks; Candidate account management; Collection, organization, processing and creation of databases; Collaboration and organization of sporting events. Other tasks that were also carried out were client/candidate monitoring, training appointments, contact with American trainers and universities, and sending candidates/athletes documentation to American universities. The results obtained by the work developed in the promotion and dissemination of the Sports4Me brand on social networks and in the media are evident in the acquisition of partnerships and in the evolution of the number of likes on the company's facebook page. On the other hand, the creation of different databases contributed to the optimization of the Company's organizational management.
This report presents the description of the internship we held at Sports4Me. This private company is a small business, whose mission is to develop the student athlete concept, preparing and placing young Portuguese student athletes in the American university system through sports and/or academic scholarships. Sports4Me, through a unique cultural experience, associates the academic component with the practice of sport with the goal of preparing young people for the global and competitive market. In this document, we provide a detailed explanation of the tasks we performed during the period of the internship, and how our work contributed to optimizing the company's activity. The main roles carried out at Sports4Me were: Creating strategies on social media oriented towards the accomplishment of business objectives; Management of social networks; Candidate account management; Collection, organization, processing and creation of databases; Collaboration and organization of sporting events. Other tasks that were also carried out were client/candidate monitoring, training appointments, contact with American trainers and universities, and sending candidates/athletes documentation to American universities. The results obtained by the work developed in the promotion and dissemination of the Sports4Me brand on social networks and in the media are evident in the acquisition of partnerships and in the evolution of the number of likes on the company's facebook page. On the other hand, the creation of different databases contributed to the optimization of the Company's organizational management.
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Palavras-chave
Futebol Gestão do Desporto Atletas/estudantes Universidades Americanas Educação e Desporto Football Sport Management Student Athletes American Universities Education and Sport