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Uma agenda inclusiva para pessoas portadoras de deficiência : Co-Design enquanto estratégia criativa: um método de inclusão de pessoas com Trissomia 21
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Orientador(es)
Resumo(s)
Atualmente, o design editorial não se resume apenas ao sentido estético, com o intuito de embelezar e vender um produto ou uma mensagem. O design pode ir muito além dos seus objetivos iniciais, pretendendo ter um verdadeiro impacto na sociedade e assumindo a responsabilidade em diversas causas. Com este projeto pretendemos defender essa ideia, mais precisamente, a forma como o design pode contribuir para a inclusão de minorias, neste caso, as pessoas com Trissarnia 21. Tendo os objetivos definidos, recorremos a uma metodologia centrada no Co-Design, tanto intervencionista como não intervencionista. Primeiramente, na parte não intervencionista, foi realizada uma análise crítica da literatura existente e a avaliação de estudos de caso. Posteriormente, na parte intervencionista, foram dinamizados workshops colaborativos com pessoas portadoras de Trissarnia 21 e entrevistas com profissionais da área, permitindo compreender melhor as reais necessidades do público-alvo e validar as soluções propostas. O resultado deste processo foi o desenvolvimento de uma agenda inclusiva, pensada para contribuir para a independência, organização e inclusão de pessoas portadoras de deficiência na nossa sociedade. Com esta investigação, pretende-se consciencializar os designers para exercerem a sua prática de maneira mais justa, procurando criar projetos com impacto social. Paralelamente, demonstra-se que a colaboração com os utilizadores enriquece o processo de design, garantindo produtos mais eficazes. Trabalhar com pessoas com Trissarnia 21 revelou-se uma experiência gratificante e enriquecedora. A sua forma genuína de encarar os desafios, o seu processo criativo sem filtros e a sua a alegria contagiante proporcionaram resultados únicos e inovadores. Esta não foi apenas uma oportunidade de trabalhar em parceria, mas, sobretudo, de aprender!
Currently, editorial design goes far beyond its aesthetic purpose, which has traditionally focused on beautifying and selling a product or message. Design has the potencial to create a real social impact, taking on responsibilities and actively contributing to various causes. This project reinforces that idea by exploring how design can be a powerful tool for the inclusion of minorities, specifically people with Down syndrome. To achieve this goal, a Co-Design methodology was adopted, combining both interventionist and non-interventionist approaches. ln the non-interventionist phase, a critica! analysis of existing literature and case studies was conducted. The interventionist approach involved collaborative workshops with people with Down syndrome and interviews with professionals in the field. This process provided a deeper understanding of the real needs of the target audience and helped validate the proposed solutions. As a result, an inclusive planner was developed, designed to promote autonomy, organization, and the inclusion of people with disabilities in society. This research aims to raise awareness among designers, encouraging them to adopt a fairer practice by creating more conscious projects with social impact. Moreover, it highlights the importance of user collaboration, which enriches the design process and ensures more effective products. Working with people with Down syndrome has been a profoundly rewarding and enriching experience. Their authentic way of facing challenges, their creativity free from constraints, and their contagious joy provide a valuable learning experience. This project was not just an opportunity to collaborate, but above ali, to learn!
Currently, editorial design goes far beyond its aesthetic purpose, which has traditionally focused on beautifying and selling a product or message. Design has the potencial to create a real social impact, taking on responsibilities and actively contributing to various causes. This project reinforces that idea by exploring how design can be a powerful tool for the inclusion of minorities, specifically people with Down syndrome. To achieve this goal, a Co-Design methodology was adopted, combining both interventionist and non-interventionist approaches. ln the non-interventionist phase, a critica! analysis of existing literature and case studies was conducted. The interventionist approach involved collaborative workshops with people with Down syndrome and interviews with professionals in the field. This process provided a deeper understanding of the real needs of the target audience and helped validate the proposed solutions. As a result, an inclusive planner was developed, designed to promote autonomy, organization, and the inclusion of people with disabilities in society. This research aims to raise awareness among designers, encouraging them to adopt a fairer practice by creating more conscious projects with social impact. Moreover, it highlights the importance of user collaboration, which enriches the design process and ensures more effective products. Working with people with Down syndrome has been a profoundly rewarding and enriching experience. Their authentic way of facing challenges, their creativity free from constraints, and their contagious joy provide a valuable learning experience. This project was not just an opportunity to collaborate, but above ali, to learn!
Descrição
Dissertação de mestrado, Práticas tipográficas e Editoriais Contemporâneas, 2025, Universidade de Lisboa, Faculdade de Belas-Artes.
Palavras-chave
Co-Design Social Design People with Disabilities Inclusive Planner Down Syndrome Co-Design Design Social Pessoas com Deficiência Agenda Inclusiva Trissarnia 21