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Orientador(es)
Resumo(s)
A obesidade é, actualmente, considerada uma doença crónica, que provoca ou acelera o
desenvolvimento de muitas doenças e que causa a morte precoce. Existem vários
elementos a ter em conta quando falamos de obesidade nomeadamente, o factor
hereditário dos pais e familiares directos e o ambiente social e cultural onde se encontra
inserido o indivíduo.
Os meios de comunicação social, veículo de informação e de formação centrais, orientam
as mais diversas formas de tratar o problema. Contudo, e ao mesmo tempo, estimulam
tanto a venda de produtos alimentícios oferecidos pela indústria de consumo, como a
definição de um padrão estético.
Em certos segmentos da nossa sociedade impera ainda o pensamento de que a «gordura
é formosura», inclusivamente nos grupos etários mais novos. Discriminadas pelos colegas
na escola, muitas destas dessas crianças são incapazes de acompanhar as actividades
escolares e sociais, bem como os jogos e as brincadeiras que exigem um maior esforço
físico, isolando-se e refugiando-se das outras crianças.
Portugal apresenta-se como o vice campeão europeu da obesidade infantil, parece-nos útil
desenvolver um estudo académico no sentido de procurar saber se as crianças conhecem
o problema e as principais consequências da obesidade infantil e através de que meios é
que obtêm este tipo de informação.
The obesity is, now, considered a chronic disease, that provokes or it accelerates the development of a lot of diseases and that causes the premature death. Several elements have to be considered when we spoke about obesity, namely the parents' hereditary and the social and cultural environment where the individual is inserted. The social communication means, as central vehicles of information and formation, guide the most several forms of treating the problem. However, and at the same time, they stimulate the sale of consumer nutritious products so much offered by the light industry, and have as main concern the aesthetic and profits patterns. In certain segments of our society it still governs the thought that the «fat is beauty», at least for the newest ages. Discriminated by the their friends in the school, many of these children are unable to accompany the scholar and social activities, as well as the games and plays that demand a larger physical effort, and for that reason they feel isolated and they tend to refuge themselves from the other children. If Portugal is the European vice-champion of the infantile obesity, it’ll seem useful to develop an academic study on this problem in a concrete and deep way. So, we tried to know if the Portuguese children know the problem and the consequences of the infantile obesity and through that social communication means they obtain this sort of information.
The obesity is, now, considered a chronic disease, that provokes or it accelerates the development of a lot of diseases and that causes the premature death. Several elements have to be considered when we spoke about obesity, namely the parents' hereditary and the social and cultural environment where the individual is inserted. The social communication means, as central vehicles of information and formation, guide the most several forms of treating the problem. However, and at the same time, they stimulate the sale of consumer nutritious products so much offered by the light industry, and have as main concern the aesthetic and profits patterns. In certain segments of our society it still governs the thought that the «fat is beauty», at least for the newest ages. Discriminated by the their friends in the school, many of these children are unable to accompany the scholar and social activities, as well as the games and plays that demand a larger physical effort, and for that reason they feel isolated and they tend to refuge themselves from the other children. If Portugal is the European vice-champion of the infantile obesity, it’ll seem useful to develop an academic study on this problem in a concrete and deep way. So, we tried to know if the Portuguese children know the problem and the consequences of the infantile obesity and through that social communication means they obtain this sort of information.
Descrição
Dissertação de Mestrado em Comunicação Social
Palavras-chave
Obesidade Crianças Obesidade infantil Doença Excesso de peso Saúde Obesity Children Childhood obesity Disease Overweight Health
Contexto Educativo
Citação
GUERREIRO, Sara dos Santos Ferreira - Obesidade infantil: o que as crianças sabem?: os meios de comunicação social como fontes de informação [Em linha]. Lisboa: Instituto Superior de Ciências Sociais e Políticas, 2008. Dissertação de Mestrado. [Consult. Dia Mês Ano] Disponível em www:<http://hdl.handle.net/10400.5/3031>.
Editora
Instituto Superior de Ciências Sociais e Políticas
