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Visual tourism and post-colonialism: imaginative geographies of Africa in a Portuguese travel magazine
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Resumo(s)
This paper is about tourism, visual culture, and imperialism in the post-colonial present.
International literature on these issues has been especially focused on the experience of
British and French post-colonialism. Few studies have addressed this issue regarding
other post-colonial realities. This paper runs counter to that fact by analysing the
visual touristic discourse produced in the post-colonial Portugal. The paper examines
the way the sub-Saharan Africa is represented in a Portuguese travel photo-magazine
– the Blue Travel magazine – so as to verify the extent to which the ideology of
colonialism continues to shape the post-colonial touristic discourse in this former
colonizing country of the southern Europe. More than 522 photographs were
analysed. Using visual methodologies, the paper concludes that many aspects of the
photographs contain encoded encomiastic messages of colonialism and participate in
a discursive construction of Africa that was clearly shaped by an imperialist gaze.
The paper suggests that not only there is an obvious nostalgia for empire in the
Portuguese touristic discourse on sub-Saharan Africa, but also that many imperialist
myths continue to circulate diffusely within the Portuguese post-colonial society and
to shape the way sub-Saharan Africa is touristically imagined.
Descrição
Palavras-chave
post-colonialism representations visual culture travel magazines África Portugal
Contexto Educativo
Citação
Brito-Henriques, Eduardo. (2014). Visual tourism and post-colonialism: imaginative geographies of Africa in a Portuguese travel magazine. Journal of Tourism and Cultural Change, 12(4), 320-334. https://doi.org/10.1080/14766825.2014.887722
Editora
Taylor & Francis