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The resilience of shopping centres: an analysis of retail resilience strategies in Lisbon, Portugal
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Autores
Orientador(es)
Resumo(s)
Retail is a dynamic sector and for several decades shopping centres have been the most successful format.
Although such shopping centres have been held responsible for the decline of other retail concepts, they are not
without problems and some retail precincts are losing their viability, becoming dead malls. Some other shopping
centres however are quite resilient. In this study we analyse the different retail resilience strategies used by older
shopping centres to overcome their declining trend. For empirical evidence we adopt a case study methodology
and fieldwork to investigate the evolution of all old shopping centres in Lisbon, confirming that a general trend
of decline is affecting a large majority of those retail precincts. Refining our analysis, we interviewed managers
from three shopping centres that remain viable. We conclude that a wide range of strategies can be implemented,
all of which enhance the relevance of the shopping centre management structures
Descrição
Palavras-chave
Resilience strategies Shopping centres Retailing Dead malls Greyfields Portugal
Contexto Educativo
Citação
Guimarães, P. P. C. (2018). The resilience of shopping centres: an analysis of retail resilience strategies in Lisbon, Portugal. Moravian Geographical Reports, 26(3), 160-172. https://doi.org/10.2478/mgr-2018-0013.
Editora
The Czech Academy of Sciences